What if radical self-improvement was easy? It can be if you harness the power of habit.
What it’s about
The Power of Habit is an easy-to-read book. In simple terms, the book explains how ordinary people made small changes to become extraordinary. A woman struggled with getting her life in order. One day she decided to change. She quit smoking, started running marathons, and got promoted at work. After transforming her life, neurologists discover that her brain patterns have physically changed. She achieved this by focusing on making one small change. It rewired her brain in such a way that the ripple effects showed all through her life.
The Power of Habit is being used in businesses and advertising companies as well. They find a simple focal point that causes people to change their habits. By only focusing on worker safety, a CEO managed to change around a struggling manufacturing plant. An advertising company struggles to sell people Febreze. How do they manage to sell billions of dollars’ worth of Febreze? Easy. Just install a habit into people.
How does it work
Your brain likes habits. It gives you a break from using your willpower all day. Willpower is not an infinite resource. That is why you struggle to convince yourself to go for a jog at the end of a difficult day. And why resisting carbs are so hard after eating healthy for so long. Luckily, creating a new habit isn’t that difficult to do. A habit is basically just a cue-routine-reward loop. Changing an existing habit is easy when you keep the cue and the reward but change the routine in the middle. If you do not reward yourself at the end of the habit cycle, your brain will only get frustrated, and the new habit will be nearly impossible to implement.
If you want to start jogging every day, you should have a cue. You could set an alarm, or start jogging as soon as you get home from work. After jogging, your reward will be that you feel a great sense of accomplishment. Or you could treat yourself to a healthy smoothy. Your brain will start to crave the reward, and the act of running will become a habit.
The book is divided into three parts.
The first part speaks about the habits of individuals.
Part two describes the habits of successful organizations.
Thirdly it explains how habits can have an impact on society.
The book ends by telling us how we can take steps to changing our habits.
What I thought:
I personally enjoyed reading this book. It taught me a powerful new life skill. Everybody should read this book, and when you finish it you should let everybody in your life read it too.